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McDonaldization Revisited: Critical Essays on Consumer Culture

Mark Alfino, John S. Caputo, Robin Wynyard




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 | #1946844 in eBooks |  1998-01-30 |  1998-01-30 | File type: PDF

||0 of 0 people found the following review helpful.| Three Stars|By Walter F. Carroll|Some useful articles, but some that are not so good.|1 of 1 people found the following review helpful.| Thought Provoking|By Jenburger|Phenomenal book--I had to read it for a COMMS course for grad school, but I'll be re-reading it when the class is done.|0 of 3 people found the following review| |..."this volume, despite some occasional heady theory, can engage the reader at any level. Witty, wry, urbane by turns, it is a wonderful example of scholarship in action."-Choice

?...this volume, despite some occasional heady theory, can engage the

An international, multidisciplinary group of scholars examines the thesis of George Ritzer's popular book The McDonaldization of Society. The essays analyze the premise of McDonaldization, provide richer theoretical discussions of the relationship between Ritzer's analysis and semiotics, critical theory, feminism, and postmodernism, and extend the thesis to other areas of consumer culture.

Aimed at both undergraduate and graduate students, the work i...

You can specify the type of files you want, for your device.McDonaldization Revisited: Critical Essays on Consumer Culture   |  Mark Alfino, John S. Caputo, Robin Wynyard. I was recommended this book by a dear friend of mine.

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