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Marketing de Serviços: A Empresa com Foco no Cliente (Portuguese Edition)

Valarie A. Zeithaml, Mary Jo Britner, Dwayne D. Gremler




[PDF.vo47] Marketing de Serviços: A Empresa com Foco no Cliente (Portuguese Edition)

Marketing de Serviços: A  Valarie A. Zeithaml, Mary Jo Britner, Dwayne D. Gremler epub
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 | #1407862 in eBooks |  2014-01-01 |  2015-10-20 | File type: PDF

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Esta nova edição de Marketing de Serviços conserva a abordagem focada na prestação de serviços, além de trazer os resultados das pesquisas mais recentes sobre o assunto. Seus capítulos foram enriquecidos com exemplos de estratégias de marketing e de soluções de problemas adotadas por empresas atuantes em diversos setores.



You can specify the type of files you want, for your device.Marketing de Serviços: A Empresa com Foco no Cliente (Portuguese Edition)   |  Valarie A. Zeithaml, Mary Jo Britner, Dwayne D. Gremler. A good, fresh read, highly recommended.

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