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La investigación de mercados: claves para conocer los insights del consumidor (Notas técnicas universitarias) (Spanish Edition)

María Jesús Merino Sanz, Teresa Pintado Blanco




[PDF.ig11] La investigación de mercados: claves para conocer los insights del consumidor (Notas técnicas universitarias) (Spanish Edition)

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 | #1966972 in eBooks |  2016-02-22 |  2015-03-27 | File type: PDF

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En los momentos actuales, tomar decisiones que estén basadas únicamente en la intuición y en la experiencia supone asumir un riesgo adicional e innecesario. La investigación de mercados proporciona la información necesaria y útil para tomar decisiones en situaciones de gran incertidumbre. La labor de un investigador se centra en buscar, descubrir y analizar la información que el responsable de marketing necesita para conoc...

You can specify the type of files you want, for your gadget.La investigación de mercados: claves para conocer los insights del consumidor (Notas técnicas universitarias) (Spanish Edition)   |  María Jesús Merino Sanz, Teresa Pintado Blanco. I really enjoyed this book and have already told so many people about it!

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