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Global Mindsets: Exploration and Perspectives (Routledge Studies in International Business and the World Economy)

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 | #2896363 in eBooks |  2016-04-28 |  2016-04-28 | File type: PDF

||About the Author||John Kuada is Professor of International Management in the Department of Business and Management at Aalborg University, Denmark.

Global Mindsets seeks to tackle a topic that is relatively new in research and practice, and is considered by many to be critical for firms seeking to conduct global business. It argues that multiple mindsets exist (across and within organizations), that they operate in a global context, and that they are dynamic and undergo change and action. Part of the mindset(s) may depend upon place, situation and context where individuals and organizations operate. The ...

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